Sunday, January 11, 2009
What the hell is Urban Outfitter's trying to accomplish with their catalogues? It seems as though they are trying to be Abercrombie and Fitch or American Apparel. Their latest catalogue barely shows off the clothes at all. There is actually one picture of a naked girl with a quilt in the background and that's the only thing they're advertising. Why do they need a naked girl in the picture as well, if they're marketing this towards teenage girls I don't really understand the thinking behind that. It is becoming an art magazine instead of a clothing catalogue. Sure the pictures are pretty but I really don't understand why they have to be so arty, they're not being original, they're following other companies who have tried to sell clothing by featuring barely clothed models. If this works I'll be highly surprised, I want the old catalogues back!